Social Profiles

Brand to Know – Anna Aziz

Numerous brands enter the industry but only a few manage to create a name that stands apart from its competition.

Chapter 2: Plot Twist

Pakistani fashion has witnessed a number of highs and lows of late. One of the more prominent ones being the boom of high street stores

Guinot’s Hydradermie Facial- Does it work?

This month, Guinot launched its newest facial rejuvenation machine, the Hydraderm Cellular Energy aka the Hydradermie in Karachi.

The Sapphire Home Items You Need In Your Home

Sapphire launched their much awaited Home range last week at their Concept Store in Packages Mall, Lahore, with interiors by the uber-talented Yousaf Shahbaz

Summer Styling Tips Inspired By The Chanel Resort 2018 Collection

For his 2018 Resort Collection, Karl Lagerfeld took Chanel to Greece (while still in Paris), complete with ruined pillars

Met Gala 2017: The Red Carpet Looks You Need To See

The theme at this year’s Metropolitan Museum of Art’s annual Costume Institute exhibition is Rei Kawakubo/Comme des Garçons.

The one trend you need to adopt this summer

A new season in fashion counts as a new beginning – for your sartorial choices and for you.

8 Contradicting AF Tips To Try This New Year

So not to sound too preachy but can we all just start being humans again? All we seem to be doing is rushing.

Ocean Mall celebrates it’s annual Winter Shopping Festival

Every year Ocean Mall sets out to celebrate the new year with a month long shopping festival.

A week in style with Maira Pagganwala

Fashion should be a form of escapism, and not a form of imprisonment. Our fashionista of the week